IMPACT MODEL

We are currently raising tax-deductible donations to help finish our film. If our film makes a profit, these donations will also help fund an impact campaign for the finished film.

HOW IT WORKS

Donations made through our film’s fiscal sponsor are tax-deductible. The portion of our film’s total budget raised by donations during our film finishing round creates a Donor Impact Pool. This pool converts to “impact equity,” which means that if the film generates net profits, a matching share of those profits (up to a 25% cap) will be set aside to fund an impact campaign in partnership with MAPS to bring the finished film to underserved communities, raise awareness, and spark critical conversations.

Donors would not receive any personal financial return; instead, if the film does well financially, their support ensures that a meaningful share of any profits will contribute toward additional impact.

Profit Waterfall (Example)

Any profits from the film would follow a standard documentary “waterfall,” with net profits split 50% to creative and 50% to financiers. The Donor Impact Pool participates only on the financiers’ side and is capped at a 25% return on the amount donated.

For example:

  • If the finished film costs $3.3M and

  • $1.58M of that budget is raised through this Donor Impact Pool (about 48% of the total budget),

Then the Donor Impact Pool would receive 24% of any net profits (48% of the financiers’ 50% share), up to 1.25x the donated amount, after repaying costs.

So, in this example, if the film generates enough profit after first repaying the $1.72M of the budget generated outside this fund, then up to $1,975,000 could be generated and directed to an impact campaign (the original $1.58M in donations + $395K, a 25% return).

In this way, donors can help fund the film, and also have additional impact if the film generates a profit.

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